I came across Firstgiving which is a web-based company that enables individuals to raise money for any 501(c)(3) certified nonprofit using social networking concepts. It is currently working with 12000 different non profit organizations and has 15,000 individual active fundraiser pages at a time, each raising about $400 per organization. Obviously the sky is the limit. One fund raising page has raised over $85,000 for the World Food program.
The concept is simple: An individual creates a personalized fund raising page and promotes it to friends and relatives using widgets or a badge in blogs, social networking sites etc. Interested readers can then donate using this page. The page gets updated with amount donated, comments etc. The money then gets sent to the non profit once a month. There is also the option of being part of a team of fund raisers for the same organization.
http://www.firstgiving.com/design/1/about_us.asp
The selected nonprofit business thus succeeds in spreading the word about its cause and generating funds through their evangelists using a common social portal.
Looks like the concept of using the trend of social networking to increase impact is definitely something that all non profit businesses should look into, if not already doing so.
The concept is simple: An individual creates a personalized fund raising page and promotes it to friends and relatives using widgets or a badge in blogs, social networking sites etc. Interested readers can then donate using this page. The page gets updated with amount donated, comments etc. The money then gets sent to the non profit once a month. There is also the option of being part of a team of fund raisers for the same organization.
http://www.firstgiving.com/design/1/about_us.asp
The selected nonprofit business thus succeeds in spreading the word about its cause and generating funds through their evangelists using a common social portal.
Looks like the concept of using the trend of social networking to increase impact is definitely something that all non profit businesses should look into, if not already doing so.
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